''i have looked at wgsn website and found trends for ACCESSORIES, PACKAGING, pop up walls, and graphic theme advertising for interior design element as well as JPEG GEN.this is some of my inspiration for the pop up shop that i hope you all like, i was looking and thinking MOSTLY of quick and esay way that people can enjoy the pop up shop and the fact that the shop is there one day and gone the next so it would be best if the shop used recycling and REUSable PACKAGING for customer CONVENIENCe.''
FOLDED: TREND ANALYSIS
By Sarah Housley, WGSN, 04 January 2011
WGSN looks at how folding and scoring techniques traditionally applied to paper forms such as origami and polyhedra are inspiring designers to create simple, appealing objects for the home.
Having long been popular among visual merchandisers and prop designers, classic paper-folding techniques have been rediscovered by a new generation of designers eager to capitalise on their benefits.
- Folded metal homewares require little to no tooling, are easy to produce for a start-up company, and offer durable and hygienic material properties
- Origami is visually striking, relatively easy to learn and experiment with, and has a rich heritage to draw on for inspiration.
Origami inspired
- As outlined in our S/S 11 trade shows trend analysis, origami emerged as a key trend for interiors this season
- The folded and faceted nature of the technique is particularly attractive to designers as they can experiment with ideas without committing to tooling or wasting material
- Innovative and flexible packaging is a popular angle - highlights include Kitahara Kai's protective packing material and Naoki Kawamoto's spectacle case
- Multipurpose furniture also features in this trend - Samira Azdad's floor covering can be transformed into two side tables and returned to rug form when no longer required, while Kawamura Ganjavian's felt chair folds up or down in a matter of seconds
Simple folds
- Simple folded sheet metal has consistent appeal for designers and manufacturers as it can be produced at relatively low cost while allowing decorative flourishes, such as a range of bright colours and a tactile smooth finish
- Childhood pastimes, such as handmade paper planes, are referenced by designers to add a nostalgic, playful touch
- UK design brand Domesticity specialises in ultra-simple objects in folded metal. Jon Lane-Smith of Domesticity explains the appeal: "I think that people find metal attractive because it can feel very crisp and clean, as well as being very durable. They also know that these products will last for years. For me as a designer and producer, working with sheet metal allows simple graphic forms to be created that do not generally need expensive tooling. This allows for a great deal of flexibility between creating a one-off and much larger numbers."
Linear
- Linear forms and smooth curves offer the most visually clean versions of the trend, with thin strips of metal either folded or curved in just one or two directions
- Chicako Ibaraki's bookshelf uses the x, y and z dimensions in their most literal forms to seamlessly create the constraints that hold the books in place
- Cappellini's Ribbon stool, cheekily updated by Nendo for Walt Disney Signature this year,
PACKAGING AS PRODUCT: TREND ANALYSIS
By Heloisa Righetto, WGSN, 06 January 2011
It's no secret that a great product may not be succesful if its packaging doesn't generate interest. But as consumers look for simpler, greener products, designers are keen to find clever solutions for what was previously destined to be disposed of . With one third of our rubbish coming from packaging, more and more designers are not only using recyclable or biodegradable materials, but are also transforming packaging into functional products.
- One of 2010's most talked-about products was Puma's Clever Little Bag, designed by Fuseproject, which signalled that there is a lot designers can achieve when it comes to sustainable packaging. Utilising 65% less paper than a regular shoe box, Clever Little Bag also turns into a reusable sports or shopping bag
Playful
- Packaging that becomes a toy is a great way to trigger kids' creativity as well as raising their awareness of the importance of sustainability
- Materials must be durable and easy to wash
- Toys for grown-ups: WGSN loves the idea of using empty glass bottles as musical instruments and a cardboard sheet that functions as as a record player
Gardening
- Taking advantage of the "grow your own" trend, these packages become small urban gardens
- Biodegradable materials are already sowed with seeds and fertiliser - all the user has to do is add water and soil
- Plants, herbs and vegetables that do not require special attention and can survive within closed environments are the best choices for these products
Food for thought
- From basic ingredients to refined beverages, these simple and clever packaging solutions add value while reducing material usage
- Lids that become cutlery are a simple, inspiring and easy way to help raise awareness of sustainability
- WGSN loves these products that transform from packaging into bags, such as the Boxsal picnic box and the Bag in Bag wine vernissage by Sofia Blomberg
- "The fact that each picnic box is fully sustainable was kind of a given for the project. We figured that was really just the entry fee associated with fabricating a new product these days," said Aaron Opsal, owner and creative director of Boxsal
We love cardboard
- Products that are as simple to assemble as the material they are made from
- Calendar sheets are folded and transformed into CD and DVD cases
- Form Function Fun is a pack for paper or brochures that can also be reused as laptop holder
- Graphics and colour play a key role in this case, since brand names and logos can be lost after the product is transformed
Lighting
- Lite2go is a great example of the packaging becoming part of the product
- Design Academy Eindhoven graduate Gil Molho suggests a brand-new use for plastic packaging that extends its life. This idea could easily be adapted to a range of products
SUPERGRAPHICS: GRAPHICS ANALYSIS
By Alice Clarkson, 09 November 2010
With the launch of a new book, and a resurgence of bold colour and simple, modern style in all areas of graphic design, WGSN analyses the trend for supergraphics.
This week sees the release of new book, Supergraphics. Transforming Space: Graphic Design for Walls, Buildings & Spaces, from Unit Editions. This is an example of the renewed interest in the 60s-70s movement that saw architects attempt to "remove solidity, gravity, even history" by applying graphics, colour and paint to the surfaces of buildings, both internally and externally. This bold style of large-scale decorative graphic achitecture is having a resurgence across the globe, from hip hotels to Art Basels, where colour, line and pattern are creating high-impact, large-format designs.
- Optical lines and bold colour usage underpin this graphic trend. The clean style creates a timeless modernity, which designers are revisiting today. It's a playful architectural style that is bound to get buildings noticed.
- In line with both WGSN trends Useful autumn/winter 2010/11 and Your Space autumn/winter 2011/12, this architectural graphic trend works well for all graphic and print areas. Its cleanness and simplicity creates a big statement by stripping back design to basic line and shape patterns. This is reflected well in the photography of Matthias Heiderich and the design of the Miami Art Basel, where on the building and the stationery, supergraphic lines look fresh.
- Two artists who have been working in parallel to this architectural movement - Felice Varini and Georges Rousse - are both currently having exhibitions of their work. Playing with large-format paintings on building, both artists create optical illusions, where the graphics look placed on a photograph of building, as opposed to actually being painted on them. This clever visual puzzle elevates supergraphics to a different, more thought-provoking level, while remaining in essence simple and bold.
Georges RousseS/S 12 ACCESSORIES INSPIRATION & COLOUR: JPEG GEN
The JPEG Generation inhabits a random landscape of absurd wit, irony and the unexpected.
With the traditional art gallery now online, exhibitions have been replaced by blogs and the new curators are amateur image circulators. An aesthetic of speed over process and crude computer craft combines jarring scale and motifs into unusual textures. A pastiche of incongruous materials, pattern and form create odd compositions.
The result is a new visual language of illogical image combinations, relentlessly updated and recycled.
Colour
A bold range of purposely disparate neutrals and matt waxy brights form the basis of this palette. Monochrome black and white ground the palette, while antique rose copper adds a subtle metallic shine.
In Selfridges her installation duplicates the web-page layout but holds the real items. This visual-merchandising-as-screengrab approach creates a seamless experience between online and offline retail spaces.
About
Sarah's "walls" started in her living room but have now spread into public spaces; galleries, shop fronts, bars, receptions and most recently Sarah curated a 30ft high wall at Selfridges London Concept Store. The walls have taken on collaborative formats and so far Sarah has worked with brilliant designers including Fred Butler, Patternity, Donna Wilson, Tatty Devine and many more, forming a super network of young talent. Supermarket Sarah has become the place to go for inspirational delights and is regularly featured in media across the board from Style Bubble to the BBC news. From January 2011 Supermarket Sarah will be launching her super range of items in Selfridges London, on the ground floor! See you there!  By Danielle Rimmer |
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